Tuesday, July 10, 2012

Chavez's first campaign spot



First impression: where's Chavez, still in Cuba? Oh, there he is at :53. What appears at first to be an attempt to hide the candidate with the faces of ordinary Venezuelans staring hopefully into the mirror, pastoral images, arepas, and lanchitas turns into the typical 'cult of personality' thing with Chavez's name and face everywhere.

Second impression: the spot is completely positive and at nearly 3 minutes, probably a record for anything Chavez related. The refrain, "siempre te voy a amar" is clearly meant to demonstrate the bond between the president and his country. HCR has some nerve attempting to interject himself between a man and the country that loves him so. I imagine it's a very effective ad, but not if it's just on YouTube.

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